Our brands

The company sells products for domestic cars and trucks under two brands - ELTRA and PRAMO. Under the ELTRA brand, products are manufactured at the PRAMO-Electro factory. Products are supplied both to the secondary market through a network of dealers and to car assembly lines and engine factories - the OEM channel. The range includes generators, starters, spare parts for them, thermostats, len, windshield wiper elements, The products undergo multi-stage quality control, they are given a long-term warranty.

Under the PRAMO brand, the company sells a wide range of products produced at partner factories with an optimal price-quality ratio: alternators, starters, radiators and cooling system, brake drums, transmission and clutch elements, windshield wiper system.

At the same time, any product is tested in independent laboratories before being delivered to the market and fully complies with Russian and international quality requirements.

The high quality of products under the ELTRA and PRAMO brands is evidenced by the regular victories of spare parts in the nominations Autocomponent of the Year. In 2020 and 2022, the award was given to the ELTRA alternator and starter, and in 2021 and 2023 to the PRAMO radiator and clutch disc.